Tag Archives: Google Caffeine

Google Caffine Is Coming After The Holidays

According to Google’s man in the trenches, Matt Cutts, Google is going to take it easy on all of us webmasters by deciding to not deploy Google’s new Caffeine architecture until after the holidays. In the meantime, Caffeine will be deployed at one data center and a small percentage of Google users will be “using” Caffeine. In response to a comment about the exact time in relation to the “holidays”, Matt said, “I don’t think you’ll see Caffeine on multiple data centers before January.”

In an earlier post I mentioned that Google SERP updates were taking place and that many web sites have noticed position changes. Matt said that Google did not want to add more stress onto webmasters who could already be feeling the heat from the current changes. Google is usually silent when an Index update hits and this catches many people off-guard. For people like myself, I know to expect Google index updates around this time of the year.

Also, it should be noted that when Caffeine is fully deployed most users will not notice any changes. For the most part, SERPs should be mostly unaffected but don’t quote me on this! Vigilance should be practiced anyways just in case. Good luck to all. 😀